1000 N. La Brea tower and billboard financing
Summary
A 34-story, 514-unit tower with 128 affordable units hinges on six billboards (22,000 sq ft) whose revenue terms commissioners couldn't fully audit. Housing advocates cheered; critics called it unauditable spot-zoning.
At a glance
- Total mentions
- 2
- Last 30 days
- 0
Discussed at 1 meeting in the last 60 days; most recently Oct 1, 2026.
Impact analysis
The DA pays the city 20% of adjusted net billboard revenue, but critics say undefined costs could zero it out over the 55-year term.
Renters gain 128 affordable units — the city's largest single-project affordable housing yield — plus 386 market-rate homes.
Nearby residents and billboard critics say the city is trading its advertising skyline for housing without a citywide sign ordinance.
Mentions & discussions (1)
Related development
1000 N. La Brea Avenue
Adds the city's largest single batch of affordable housing (128 units, 13% of its regional housing obligation) on the eastern gateway — but also 674 parking spaces and six billboards.
1134-1136 N. La Brea Avenue mixed-use development
One of three big La Brea corridor projects; residents worry about cumulative construction, traffic, and billboard impacts.
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