9160-9176 Sunset Boulevard office and digital signage project
Description
A five-story, ~53,000 sq ft all-electric office/restaurant building with two full-motion digital billboards and a 30-year DA guaranteeing about $1.5 million a year. The commission continued the hearing to a date uncertain to work out billboard size, go-dark hours, and the Sierra Towers dispute.
Impact summary
Sierra Towers and Carrollwood neighbors report light intrusion, photosensitivity risks, traffic safety concerns, and 5.25 months of proposed nighttime construction.
Applicant
- Address
- 9160-9176 Sunset Boulevard, West Hollywood, CA
At a glance
- Hearings
- 2
- Public comments
- 17
- Total mentions
- 2
Last vote · Planning Commission
Discussed at 1 meeting in the last 60 days; most recently Oct 1, 2026.
Meeting timeline (2)
Planning Commission Meeting - Oct 1, 2026
A five-story, ~53,000 sq ft all-electric office/restaurant building with two full-motion digital billboards and a 30-year DA guaranteeing about $1.5 million a year. The commission continued the hearing to a date uncertain to work out billboard size, go-dark hours, and the Sierra Towers dispute.
Planning Commission Meeting - Mar 19, 2026
Five-story, ~53,000 sq ft office building with two full-motion animated LED billboards (combined ~2,807 sq ft); the recirculated draft EIR was out for comment through April 27.
Related issues (3)
No public benefit from Sunset billboard expansion
A proposed law would let new billboards go up on Santa Monica, Fairfax and La Brea in exchange for extra affordable housing, or to preserve venues like the Troubadour. Speakers pushed to add La Cienega and let existing commercial buildings pay in-lieu fees into the housing trust fund — but the commission said the draft was too open-ended and sent it back without a recommendation.
Billboard Policy on Santa Monica Boulevard
The Council agreed it needs a comprehensive billboard policy rather than one-off development agreements, since current applications are being evaluated without an adopted standard.
Animated billboards and light intrusion at 9160-9176 Sunset Boulevard
Sierra Towers and Carrollwood residents say two huge full-motion billboards will flash into their homes around the clock, disrupt sleep, and worsen a dangerous Sunset/Doheny/Cory intersection — plus 5.25 months of nighttime construction. The EIR comment period is open through April 27.
We'll email you when it's on an upcoming agenda, when it's voted on and when its status changes, at most once a day.
The weekly brief for West Hollywood
What the council decided, in plain English — one email a week.
Free. Unsubscribe with one click any time. We never sell your email.