Civic Issues
Topics getting the most attention in San Luis Obispo County public meetings, ranked by how frequently they are discussed.
6 issues in business jobs
Highway 1 Tourism Marketing District formation
The county launched proceedings to formally establish the H1TMD, which levies a 2% assessment on coastal lodging to fund tourism marketing and community amenities — including the Upwell turtle sculpture in Avila Beach.
Tourism Business Improvement District transition to 1994 law
The 2% lodging assessment was renewed after almost no protests, but Supervisors want changes — more accountability, better community benefit, and answers on overlaps with Visit SLO CAL — before converting to a 1994-model district this fall.
Child care as economic infrastructure
The county formally endorsed the Uplift Child Care Coalition's vision statement; Ortiz-Legg noted 70% of children under six have both parents working.
2025 Agricultural Economy
Crop values hit a record $1.11 billion, but growers warned costs are rising faster than income and 2026 has been brutal for agriculture — the board got a pointed reminder that farm gate value is not farm profit.
Opportunity Zone 2.0 Nomination
The county ratified its recommendation of a Cal Poly-area census tract for Opportunity Zone 2.0, which officials hope will attract investment and jobs.
AB 720 estate vineyard wine tasting rules
The wine industry wants clarity on pop-up tasting rules under AB 720; the county will meet with industry reps and bring policy guidance back March 10.