Sales tax measures for the June 2026 ballot
Summary
The city is eyeing a quarter-cent sales tax (about $21M/year), extending Measure Z before its 2036 sunset, and raising the hotel tax — all to fund fire staffing, streets and a convention center expansion. Voters decide, but the council has to choose by March 6.
At a glance
- Total mentions
- 3
- Last 30 days
- 0
Last discussed Jun 9, 2026.
Impact analysis
A quarter-cent sales tax would raise about $21 million a year; Measure Z generates roughly $103 million at its 2036 sunset.
Fire staffing, street repairs, parks and the convention center expansion would be funded if voters approve.
Shoppers and visitors would pay more; some councilmembers worry about affordability amid utility rate hikes.
Mentions & discussions (3)
City Council — June 9, 2026
Speakers said the failed Measure Z tax was a 'colossal failure' polling badly, criticized $200,000 in public spending on the campaign and yes-signs on public property, and warned against rushing a special tax in five months.
City Council — March 3, 2026
The council was set to choose which revenue measure to send to voters in June: renewing the existing sales tax at a higher 1.25% rate, adding a quarter-cent supplemental tax, or renewing as-is plus updating the hotel tax. Whichever option wins, voters get the final say in June.
City Council — January 27, 2026
The city is eyeing a quarter-cent sales tax (about $21M/year), extending Measure Z before its 2036 sunset, and raising the hotel tax — all to fund fire staffing, streets and a convention center expansion. Voters decide, but the council has to choose by March 6.
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