Welcome Center and Tourism Economy
Summary
Old Town drew 1.2 million visitors in 2025 by Placer AI estimates, and the Welcome Center tracked a 26% jump in visits. New plans include locally led tours, influencer partnerships, and a 'fewer things better' events strategy to keep downtown momentum going.
At a glance
- Total mentions
- 1
- Last 30 days
- 0
Last discussed Feb 3, 2026.
Impact analysis
Increased visitation supports downtown sales tax and business revenue; no direct fiscal action taken.
Old Town businesses, tourism partners, and visitors.
Mentions & discussions (1)
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